Signature art chosen for Kona Coffee Cultural Festival

  • The Kona Coffee Cultural Festival has selected critically acclaimed New York Times best-selling picture book illustrator and artist Jing Jing Tsong to create its signature 2021 artwork. (Courtesy photo/Special to West Hawaii Today)

The Kona Coffee Cultural Festival has selected critically acclaimed New York Times best-selling picture book illustrator and artist Jing Jing Tsong to create its signature 2021 artwork.

The artist’s unforgettable style uniquely captures the many elements of the coffee festival events and sews them together in a colorful, cheerful quilt-inspired piece that wraps itself in the celebration of the 50th anniversary of the Kona Coffee Cultural Festival.

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In Tsong’s newest illustrations in the book, “If I Were a Tree” by Andrea Zimmerman, Kirkus Reviews writes, “Readers will delight in the breathtaking illustrations. Double-page spreads are rich and vibrant, Tsong using the colors of nature to evoke a warm and inviting environment.” Locally, Tsong’s work can be found in the “Hawaiian Legends for Little Ones” boardbook series by Gabrielle Ahuli‘i.

The signature art piece will be featured on all official Kona Coffee Cultural Festival merchandise including the festival button, print collateral, magazine and retail merchandise. Official merchandise will be available on the festival’s online store as well as events throughout this year’s festival.

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The Kona Coffee Cultural Festival is slated Nov. 4 to 7.

For more information, visit www.konacoffeefest.com

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